Banglalink, one of the leading digital communications services providers in Bangladesh, has signed a Memorandum of Understanding (MoU) with Walton recently. Under this MoU, Banglalink's digital entertainment app 'Toffee' will be pre-installed in new Walton devices. Taimur Rahman, Chief Corporate and Regulatory Affairs Officer, Banglalink, and MD. Liakat Ali, Deputy Managing Director, Walton Digi-Tech Industries, signed the MoU on behalf of their respective organizations. Also present at the signing ceremony Abdul Muqit Ahmed, Director, Toffee, MD. Touhidur Rahman Rad, Chief Business Officer (Computer Products), Walton, and other high officials from both the organizations.
As the country's leading digital platform, only Toffee is livestreaming FIFA World Cup Qatar 2022TM for Bangladeshi viewers, along with providing them with access to a diverse range of entertainment contents including movies, dramas, series, and live television channels.
Taimur Rahman, Chief Corporate and Regulatory Officer, Banglalink, said, “Along with providing the fastest mobile internet in the country, we have introduced a wide range of digital services to fulfil the demands of our tech-savvy customers. Toffee’s exclusive livestream of FIFA World Cup Qatar 2022TM shows our commitment to offering high-demand entertainment contents to them. Our partnership with Walton will enable more viewers to enjoy the mega event on their digital devices.
MD. Liakat Ali, Deputy Managing Director, Walton said, “Toffee has turned out to be one of the most popular digital entertainment platforms in the country. With the pre-installed Toffee app, viewers can enjoy quality contents of different genres. The opportunity to watch FIFA World Cup Qatar 2022TM is obviously the biggest advantage of having the app on their devices at present.”
With a monthly active user base of 7 million, Toffee will remain committed to enhancing viewers' digital entertainment experiences.